Chrysler will have a major presence at next week's 2011 Specialty Equipment
Market Association (SEMA) show in Las Vegas. This year, the 28,400-square-foot
exhibit will include more than 30 Mopar-modified vehicles from the company's
Ram, Dodge, Chrysler, Jeep, SRT and Fiat brands. More than 500 Mopar accessories
will be showcased in the exhibit.
Mopar image vehicles that will be on display at SEMA include:
Chrysler 300 SF6
Inspired by Chrysler 300 "Spring Festival" owners who participate in the
Southern California owners' gathering, the Mopar Underground Team designed the
Chrysler 300 SF6 image vehicle with discrete styling and Mopar performance parts
and accessories for the sixth-annual event.
Enhancing the "born-with-attitude" look of the Chrysler 300, the 300 SF6 is
bolted with hardcore enthusiast hardware. Staggered 22-inch-by-9.5-inch and 22
inch-by-10.5-inch Savini Mono Di Forza SM3 aluminum wheels are wrapped with
265/35 R22 (front) and 295/30 R22 (rear) performance tires. For improved
cornering and braking, this 300S model features a custom Mopar/KW
coil-over-spring kit, front and rear strut-tower braces and larger SRT8
A Mopar cold-air intake, custom Mopar long-tube headers, and Mopar/Corsa custom
exhaust system combine to deliver even more performance from the legendary
5.7-liter HEMI V-8 engine. The Chrysler 300S model's black-accented headlamps
and monotone Tungsten Metallic look provide a ready-for-the-streets appearance,
while unique body-color grille, front-chin and trunk spoilers provide an even
more aggressive touch. Topping off the unique look is a gloss black painted roof
that accentuates the clean lines of the Chrysler flagship sedan.
The interior of the Chrysler 300 SF6 exudes an athletic-luxury theme with Mopar/Katzkin
performance seats trimmed in black with black/blue perforated leather and Mopar
blue accent stitching.
The use of Piano Black on interior center stack, instrument panel, steering
wheel, gauge cluster and door-panel elements provide a uniquely lacquered and
highly detailed appearance.
The Mopar audio by Kicker system in the Chrysler 300 SF6 features a dual 10-inch
subwoofer enclosure mounted in the trunk; two, two-way speakers with domed
tweeters mounted on the rear deck; 6-inch-by-9-inch midbass speakers mounted in
each front door; and two 3.5-inch, two-way speakers with domed tweeters mounted
in the left and right corners of the instrument panel.
Dodge Challenger SRT8 ACR
For the 2011 SEMA show, the Chrysler Group's Mopar Underground team created a
Challenger image vehicle with some cool ties to modern history. Influenced by
the success of the Mopar Drag Pak Challenger and more recently, the Dodge Viper
SRT10 ACR resetting the production car lap record at the Nürburgring
Nordschleife track in Germany, Mopar Underground created the Dodge Challenger
ACR based on the stellar Challenger SRT8 392. Some of Dodge's and SRT's best
handling vehicles of all-time come with the ACR acronym attached to them, and
the Challenger ACR is no different. The Challenger ACR is a no-frills homage to
the original option-delete cars of the 1960s and 70s.
Equipped with Mopar parts, such as a coil-over suspension, front-and rear-strut
tower braces, short-throw shifter, front splitter, cat-back exhaust, custom
exhaust headers and a set of Goodyear F1 Supercar performance tires, the
Challenger ACR is an animal that has as much bark as its cornering bite.
Performance enhancements in the interior include carbon fiber door panels, front
race bucket seats with openings for a racing harness and the rear seat is
removed and replaced by a roll bar and fire extinguisher. An SRT three-spoke
flat-bottom steering wheel, SRT gauge cluster, custom bright pedal kit, Mopar
Drag Pack center stack and a carbon fiber center console finish off the interior
The exterior has design cues similar to those found on the Viper SRT10 ACR,
including a white body, charcoal painted roof, carbon fiber hood, rear deck lid,
rear spoiler and tail lamp surround and an offset flame red stripe that runs the
length of the car. Red painted mirror caps and brake calipers, unique black
painted five-spoke 20-inch alloy wheels and red "ACR" fender badging finish off
the exterior design details. The white and red theme carries over to the
interior with white accents on the carbon fiber door panels, red armrest bars
with white foam padding, red door latch release tethers, red painted roll bars
and red accents on the carbon fiber racing seats covered in black Katzkin
Fiat 500 Titanium
Created for the performance enthusiast who wants a discretely "tuned" Fiat 500,
the Mopar Underground Team designed the Fiat 500 Titanium image vehicle with
even more aggressive styling and premium sport-luxury details.
Below its Matte Titanium 'whiskers and logo' face, an aggressively sculpted
front fascia is more pronounced and features large honeycomb grilles for maximum
engine cooling. A satin black fascia insert with integrated LED fog lamps
delivers a technical look. Above, circular projector headlamps are finished in
gloss black to match the Fiat 500 Titanium's exterior paint. From the side, 16
-inch-by- 6.5-inch Matte Titanium wheels feature a two-piece design. Custom
Mopar lowering springs provide a lowered ride height and Matte Titanium
front-and rear-brake calipers with larger rotors deliver improved stopping
performance. Aggressively styled side skirts provide a more vertical profile and
highlight the iconic curves of this performance Cinquecento. Matte Titanium
exterior door handles and mirror caps add contrast to the deep-tinted glass. A
large liftgate spoiler adds down force for improved stability at higher speeds,
while a more aggressively styled rear fascia features a diffuser insert for
improved aerodynamics. Additional exterior details on the Fiat 500 Titanium
model include a Matte Titanium license plate brow and center-mounted trapezoidal
exhaust tip. And to make sure the Fiat 500 Titanium delivers improved power, a
Mopar cold-air intake and Mopar cat-back exhaust have been installed.
Inside, the Fiat 500 Titanium continues the athletic look with a black
environment highlighted by Titanium Metallic accents. High-performance front
seats are designed to be lightweight, and feature massive side bolsters and a
racing-harness pass through for at-the-limit driving. Both front and rear seats
are wrapped in smooth black leather and accented with Titanium Metallic vinyl
seat centers. For added detail, all four seating positions feature a black
leather center stripe with Metallic Gray accent stitching for a precise look.
Titanium Metallic vinyl door bolsters feature accent stitching and pair with the
Matte Titanium instrument panel and gauge cluster brow. Black floor mats with
Titanium Metallic "500" logo and edge binding complete the look.
Fiat 500 Carbon
Adding even more style to the new 2012 Fiat 500 Sport, the Mopar Underground
Team designed the Fiat 500 Carbon image vehicle with Anodized Azzurro (blue)
paint and unique blackened exterior and interior appointments - all designed to
amplify the hatchback's athletic Italian styling, craftsmanship, and nimble
Enhancing the Fiat 500 Sport front fascia, the 500 Carbon integrates satin
carbon fiber fog-lamp bezels and chin spoiler. For a more aggressive appearance,
its signature 'whiskers and logo' face and circular projector headlamps are
lacquered in Dark Hyper Black. Larger 17 -inch-by- 7-inch Dark Hyper Black
aluminum wheels with wider 205/40 R 17 performance tires and exterior door
handles are paired with satin carbon fiber mirror caps and tinted glass on the
side profile. For greater cornering and performance, custom Mopar lowering
springs, strut-tower brace and cold-air intake have been installed.
A more aggressive satin carbon fiber liftgate spoiler improves the Fiat 500
Carbon's aerodynamic efficiency while adding down force for improved handling.
Below, a powder-coated carbon fiber exhaust tip with Mopar cat-back exhaust
provides an aggressive sound. Satin carbon fiber rear fascia bezels and valance
provide additional detail, while a Dark Hyper Black license plate brow and tail
lamp bezels continue the Fiat 500 Carbon's serious look.
The interior of the Fiat 500 Carbon continues the blacked-out look and is
highlighted by Anodized Azzurro accents. For a contemporary look, black leather
sport seats feature embossed fabric with a textured geometric pattern in the
seat centers. Azzurro accent piping on the seats, accent stitching on the
sport-steering wheel and binding on the floor mats are color-matched to the
Anodized Azzurro instrument panel bezel. Black chrome replaces traditional
chrome on the Fiat 500 Carbon's interior accents, while a carbon fiber
instrument panel accents and shift knob provide added detail.
Ram 392 Quick Silver
The Ram 392 Quick Silver began life as a 2011 Ram R/T. A 470 horsepower, 392
HEMI V-8 from the SRT lineup was dropped in and mated to the R/T's 4.10 gear set
and a high-stall converter. For additional performance, the Ram 392 is equipped
with a cold-air intake kit and headers featuring an electronic exhaust cutout
for maximum power and sound at the track.
For normal driving, a cat-back dual exhaust system intensifies the HEMI rumble.
To improve braking performance, discs and calipers are replaced with a Brembo
big brake kit, featuring 15-inch vented rotors and bright silver six-piston
calipers in the front and rear. With the exception of a gloss black roof, the
body is finished in a three-stage bright silver while the wheels, grille
inserts, mirrors and select interior trim components are coated in anodized red
A Mopar Underground, reverse deep-cowl aluminum hood design with functional heat
extractors is inspired by the new Dodge Charger SRT8 and smoked lenses cover all
exterior lighting. The Ram 392 Quick Silver is lowered 2 inches with the help of
a custom suspension kit. The "slammed" look is made more evident by a Mopar body
kit, consisting of sill and box pieces, finished up with a chin spoiler.
Mopar Underground added their 22-inch wheels wrapped in 275/45R22 tires up front
and 305/40R22 tires in the rear. A Mopar hard tonneau cover with a unique
integrated spoiler redirects the air for additional down force at high speeds
and Mopar's Bed Rug protects the paint. The interior features high-bolster SRT
seats covered in Katzkin leather with red stitching and accents to match the
steering wheel, instrument panel and Laramie Longhorn inspired leather shift
knob, door panels and center console trim.
A set of Mopar Pedals and door sills are installed giving the interior an
additional splash of functional aesthetics. Music is blasted through Kicker
speakers, including tweeters in the instrument panel, mids in the doors and in
the back, and woofers in the doors leaving plenty of room for gear behind the
seats. Simply put, the Ram 392 Quick Silver is designed to be a truck that would
appropriately share a garage with a Dodge Viper.