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New Mobile Office Technology

Source: Ford Motor Company | Published: Fri Nov 04, 2005

Instead of driving your truck to the office, Ford will soon make it possible to bring the office to your truck.

Ford will partner with Microsoft and Stargate Mobile to begin offering mobile technology hardware as a dealer-installed accessory for F-Series trucks starting in 2006.

"F-Series is all about getting the job done," said Marty Collins, Ford Division general marketing manager. "This new mobile office technology will fit our truck owners' needs to be on the go as their business demands."

The Ford mobile office system will include a GPS-enabled hand-held computer with a touch-screen that is mounted on the transmission tunnel and powered by the truck's battery. The computer is lightweight and portable but built tough to withstand the rigor of a typical job site. A special console will be available for optional accessories such as a printer, digital camera and credit card scanner.

"The computer is designed to replace either a laptop or desktop that you have at the office," said Steve Weiner, Super Duty Assistant Marketing Manager. "It's internet-connected through a broadband wireless card, so the driver has full access to all his Microsoft Office needs through the Windows XP operating system, including Outlook for e-mail, Streets and Tips for navigation and Explorer for web browsing."

A "General Contractor"-themed F-250 Super Duty will showcase the Ford Mobile Office technology at SEMA. The truck was created by California Custom Sports Trucks of Ft. Lauderdale, Florida.

"In addition to the Mobile Office, the SEMA truck features an array of modifications that would make heading to work in the morning a dream to look forward to," said Weiner. "Besides the Fabtech 6-inch suspension lift kit and aggressive Weld Wheels with BF Goodrich tires, there is a traveling shop full of equipment that every contractor needs to get the job done housed inside the pickup bed of the truck."

While the SEMA truck was designed with contractors in mind, Weiner says the mobile office technology would be invaluable to people from a wide array of businesses.

"It could be a plumber or a cable installer – anybody who's out on the road and needs to be in touch with their office and interact with customers," he said. "You can log onto the computer from your house in the morning and plug your route into the GPS. When you get to a customer's house, you can take a credit card payment and print out a receipt. If you're on a job site and you need to access information from your corporate office, you can log in and do that too."

The Ford Mobile Office will be offered as a dealer-installed accessory through the "Genuine Ford Accessories" program beginning in 2006. Ford is investigating making it an F-150 production option beyond that.

Said Collins, "With the Ford Mobile Office, you don't have to be tied to your desk. You don't even need a desk."

Mobile Office in Ford F-Series Trucks Photo Gallery
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